National Sales Manager

at Volkswagen Saudi Arabia
Location Jeddah, Saudi Arabia
Date Posted April 9, 2018
Category Saudi Arabia
Job Type Full-time

Description

Reporting to (Line manager):                              Managing Director/Brand General Manager/Board of Directors

Responsible for (Reporting staff):                      Financial Controller and all Retailer Departmental Managers

 

Objectives

  • Develop a strategy to increase revenue and profit in all areas of the business in accordance with a growth plan
  • Formulate Retailer policies in compliance with legal and manufacturer guidelines
  • Control cash flow, stocks and assets to achieve a satisfactory return on investment
  • Ensure the Retailer is adequately staffed
  • Generate enthusiasm for the Brand Guiding Principles and Brand Values
  • Ensure managers and staff are committed to customer satisfaction and process excellence

 

Measures

  • Actuals vs business plan
  • Return on investment
  • VQM / dealer audit
  • Customer satisfaction (CEM)
  • Participation in manufacturer/industry programmes and initiatives

Note: this job description shall include, but is not necessarily limited to the above duties. May temporarily perform other duties assigned to maintain operations and services.

 

Key Tasks

Objective: Develop a strategy to increase revenue and profit in all areas of the business in accordance with a growth plan

  • Develop, forecast and revise business plans; determine where improvements can be made and develop action plans in order to achieve ongoing Retailer objectives
  • Increase market penetration through effective planned marketing to support business growth
  • Oversee the implementation of marketing and promotional activities and monitor their success through line managers
  • Create and maintain a professional retail image through positive media exposure

 

Objective: Formulate Retailer policies in compliance with legal and manufacturer guidelines

  • Ensure adherence to Brand operating policies and guidelines, including Retail and Wholesale standards
  • Ensure all Retailer employees and contractors operate within the law at all times
  • Review pricing/discounting policies regularly
  • Ensure adherence to Health and Safety and Environmental policies and procedures
  • Develop and maintain relationships with Brand representatives, professional bodies, suppliers, statutory representatives

Objective: Control cash flow, stocks and assets to achieve a satisfactory return on investment

  • Examine accounts, operating controls and composite figures to monitor performance, plan improvements and allow corrective action to be taken
  • Set profit objectives within a specific time scale to ensure a budgeted return on investment
  • Maintain stock turnover ratios, ensuring any increase in stock holding generates a sufficient profitable return
  • Determine the reason for budget variances, including overruns and underage
  • Maintain effective control of expenses in line with budget objectives

 

Objective: Ensure the Retailer is adequately staffed

  • Recruit suitably qualified and experienced personnel
  • Coach and develop job-related skills of managers to support improvement in their performance
  • Ensure training needs are met and accurate records kept
  • Establish and review salary scales and incentive schemes

 

Objective: Generate enthusiasm for the Brand Guiding Principles and Brand Values

  • Develop and maintain an excellent working relationship with all management and staff
  • Embody the Brand Guiding Principles and Brand Values in all interactions
  • Communicate enthusiasm for the brand to all Retailer staff and customers

 

Objective: Ensure managers and staff are committed to customer satisfaction and process excellence

  • Ensure departmental managers record transactions accurately and timely onto the management information system
  • Regularly review and communicate customer satisfaction results
  • Ensure managers communicate customer satisfaction expectations to their staff
  • Improve the quality of customer service and retention by enhanced facilities and improved technical skills and processes

 

Key Competencies

Customer Focus

  • Approach team members with an intention to help them be their best
  • Approach every customer situation with a desire to understand and deliver
  • Listen effectively and communicate clearly
  • Promote the importance of quality
  • Use every contact with a customer to build a relationship
  • Take responsibility for ensuring that nothing is left to chance

Operational Focus

  • Set the strategic direction for the Retailer
  • Manage self and team
  • Manage the allocation of resources
  • Communicate a Customer Relationship Management policy
  • Ensure compliance with relevant guidelines
  • Champion process efficiency
  • Use and contribute to reports
  • Ensure Retailer profitability
  • Co-ordinate Retailer departments
  • Use technology effectively

Business Focus

  • Work with Brand and other Retailers to improve the brand offering
  • Monitor trends that affect customer expectations and demand
  • Represent the Brand brand

 

Essential Recruitment Criteria

Personal Qualities

  • Leadership
  • Enthusiasm
  • Ethical behaviour
  • Analytical thinking
  • Open-mindedness
  • Self-confidence
  • Decision making
  • Strategic perspective
  • Interpersonal skills
  • Customer-orientation
  • Ambition
  • Communication
  • Professional appearance

 

Education

  • A Level in Maths and English
  • HND/Diploma in Motor Vehicle Management or similar

 

Experience

  • Previous experience in a similar role in the motor industry
  • Proven track record in managing people and systems
  • Experience/ knowledge of modern business methods and controls
  • Current driving license
  • Computer skills, including experience of operating word processing and database packages, email and internet
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